We dream of giving people around the world the confidence they need to feel beautiful inside and out. It’s confidence that allows people to achieve anything and make their dreams a reality. Believing in yourself is transformative, and we want to give people access to that transformation. We are committed to providing our customers with a wide assortment of premium products that are expertly crafted to embolden them to look and feel their best. We strive to grow with our customers because as they become confident trendsetters and fearless leaders, our products will be right there for them. Everything in the Preserve Beauty Store line is designed to be luxurious, empowering, and made to feel like it was created just for the person wearing it. There are no boundaries in fashion and no compromises when it comes to achieving your dreams.

MEET THE CEO

Ashanti Jones-Howell

CEO/Founder of Preserve Beauty LLC

At our brand, we believe that true beauty is not defined by societal norms, but by the strength and authenticity found within each individual. As CEO, I am committed to championing diversity, inclusivity, and sustainability, ensuring that our products empower every person to express their inner radiance fearlessly.
Together, let's embark on a journey of self-discovery and self-expression, where our shared vision of beauty knows no boundaries.